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Comparing 6 Influencer Search Tools
An influencer search tool finds accounts to collaborate with using conditions like keywords, followers, views, and engagement rate. The right choice depends on which platform's accounts you want to find and whether you also need campaign management, so we compared six tools by platform, free scope, and pricing.
Updated · By the TRYIT team
All 6 at a glance
We checked what each service states on its public pages on 2026-11-10 and copied it as written. Amounts are listed in the currency shown, and cells we could not verify were left blank rather than filled in.
| Services | Platforms covered | Free to use | Public pricing | Key features (as stated by each service) |
|---|---|---|---|---|
| NoxInfluencer | YouTube, TikTok, Instagram, Twitch | Free trial offered to free sign-up users (contact for a trial of advanced features) | Basic ₩1,980,000/3 months · Business ₩5,400,000/year · Enterprise ₩11,000,000/year · Custom: contact for a quote (quoted in 3-month and 1-year terms) | Influencer marketing platform, YouTuber estimated earnings, compare YouTubers, live YouTube subscriber count |
| HypeAuditor | Instagram, TikTok, Twitch, X, YouTube | Start with a demo version, including free media planning and campaign management | Pricing isn't published; directs you to request a demo | Discover influencers, Analyze influencers, Manage campaigns, Reach out to creators |
| Modash | Instagram, TikTok, YouTube | No free tier listed · 14-day free trial | Essentials $199/month on annual billing · Performance $499/month on annual billing · Enterprise from $14,700/year (Based on the annual billing screen · US dollars) | Discover, Manage, Email, Track |
| Vling | YouTube, Instagram | Basic (free) tier available | Basic free · Standard ₩199,900/mo · Startup ₩399,900/mo · Professional ₩999,900/mo · Enterprise contact sales (monthly billing · VAT not included) | YouTube search, Instagram search, video library, campaign performance dashboard |
| PandaRank | Blogs, Smart Store, social media | Free tier available | Free · Basic ₩19,800/month · Premium ₩39,600/month · Premium+ ₩99,000/month (Creator membership · based on monthly billing) | Keyword analysis, golden keywords, blog analysis and diagnosis, post diagnosis |
| TRYIT | YouTube and Shorts, Instagram Reels, TikTok | Free tier available · 7-day Pro trial without a card | Free $0 · Lite $3.99/month · Pro $21.99/month · Business $69.99/month · Scale $209.99/month · Max $699.99/month · Enterprise custom quote (VAT included) — Pricing | Influencer search (keyword, followers, average views, engagement rate), Groups · Campaigns · Pitch Emails, Channel analytics |
What to check first when choosing
- Platform you're searching — YouTube only, or Instagram and TikTok too.
- Filters — Whether you can filter by average views, engagement rate and recent uploads, not just follower count.
- What comes next — Whether outreach, campaigns and result reports happen in the same tool after you find someone.
- Try it free — Use the free tier or a trial to check first whether accounts in your industry come up well.
The selection criteria and the order for reaching out are covered in detail in How to find influencers.
How much can I use for free?
- NoxInfluencer — Free trial offered to free sign-up users (contact them for advanced feature trials)
- HypeAuditor — Start with a free demo version, including media planning and campaign management
- Modash — No free tier listed · 14-day free trial
- Vling — Basic (free) tier available
- PandaRank — Free tier available
- TRYIT — Sign up to use the free tier, and try Pro for 7 days without a card.
Which tool suits which person?
- NoxInfluencer — A good fit when you run global campaigns that include overseas influencers.
- HypeAuditor — A good fit when you need to analyze influencer markets in multiple countries and competitor activity.
- Modash — A good fit when you run collaborations with overseas influencers as one flow, through payouts and product shipping.
- Vling — A good fit when you want to find YouTube ad and sponsorship channels and manage campaign results in a dashboard.
- PandaRank — A good fit when you want to find search keywords for blog posts or Smart Store products.
- TRYIT — A fit when you want to find YouTube, Instagram, and TikTok accounts in one interface and view trends and channel analysis together in the same account.
Research method
The information in the table and text was checked on each service's public pages on 2026-11-10 (kr.noxinfluencer.com, kr.noxinfluencer.com/product/pricing, kr.noxinfluencer.com/about-us, hypeauditor.com/ko, hypeauditor.com/ko/pricing, modash.io, modash.io/pricing, vling.net/home, vling.net/pricing, pandarank.net, pandarank.net/user/membership). Pricing and features can change, so check each service's own information before you decide. Each plan includes different features and usage limits, so it's hard to compare on price alone.
This table is meant to help you choose, not to rate which service is better. The services listed belong to their respective operators and have no partnership or sponsorship relationship with TRYIT. This page was written by TRYIT (H Company). If you spot anything incorrect, please let us know by email (hello@inctryit.com).
10 YouTube channels with high average views relative to subscribers
These are the top 10 channels, ranked by how many times their average views exceed their subscriber count. To filter channels further, open YouTube Channel Analysis.
- 1Ingrid Munoz×1,462Avg. views/subscribers
- 2brandon reedburg×1,364Avg. views/subscribers
- 3The PawVex×1,229Avg. views/subscribers
- 4Henan Wedding Baby×1,220Avg. views/subscribers
- 5MrVsauce×1,168Avg. views/subscribers
- 6Umanga Niroula×1,154Avg. views/subscribers
- 7Copycat Cuties×1,095Avg. views/subscribers
- 8Liam Family×1,057Avg. views/subscribers
- 9ZEFSARI×988Avg. views/subscribers
- 10The Lumora×982Avg. views/subscribers
Can I use influencer search tools for free?
Among the six, some have a free tier and some only start with a trial or demo. "How much can I use for free?" lists what each service has made public.
Can I search Instagram, TikTok, and YouTube all at once?
Check the "Platforms covered" column in the table. Some tools cover all three platforms, while others cover only YouTube.
Can I find influencers without a tool?
Yes. You can start by searching hashtags, looking at accounts that competing brands have collaborated with, or checking customers who have already tagged your product. It's all covered in how to find influencers.
Is it okay to choose based on follower count alone?
It's better to look at average views and engagement rate together, rather than follower count alone. The formula is in How to calculate engagement rate.